Live site
Couple Rec
A media house for business owners. The homepage leads with a showreel-style hero and presents video, photography, brand, and web as one studio.
couplerec.com(opens in a new tab)
Lisbon · for Florida and US businesses
A premium site,built fastand kept secure.
For companies that have outgrown the website they have. I rebrand it, host it, and stay responsible for it after launch. Contact for a quote.
A short read of your current site. No fee.
Rebrand
Story, structure, and a visual system that can sell.
Hosting
Servers, deploys, updates, and monitoring in one place.
Hardening
Security headers, speed, and the upkeep after launch.
01
Selected work
Real sites, with the caveats written on the card. I don't invent clients, metrics, or testimonials.
Concept, not a client
Imperium Luxury Miami
A self-initiated concept redesign for a Miami desk arranging exotic cars, chauffeurs, yachts, and private aviation. Not a client project.
imperium.builtbyand.com(opens in a new tab)
Own product
Sobra
Frederico's own personal-finance app and its landing page. Sobra is about what is safe to spend after upcoming bills, for iPhone and Android, including an Apple Pay capture flow.
getsobra.app(opens in a new tab)
02
What I take on
The work around a website that has to explain the business, stay up, and stay safe. Contact for a quote.
01
Rebrand & redesign
A new structure and a new visual system, so the business is obvious in one scroll. For companies whose current site looks dated, slow, or unsure of itself.
02
Hosting & infrastructure
Servers, deploys, updates, and monitoring, handled end to end. You are not left with a folder of files and a hosting login nobody wants to own.
03
Security & performance hardening
Headers, access, updates, and a front end that holds up on a phone. The work that makes a business site look like someone is accountable for it.
04
AI consulting & automation
Where it removes a real task: routing enquiries, first drafts, connecting tools you already use. Practical, scoped, and easy to turn off.
03
How a project moves
Four steps, from a free read of the current site to a launch someone keeps looking after.
01
Snapshot
A free look at the site you have: what is in the way, and what a rebuild should fix first.
02
Concept
Structure and a visual direction you can react to before a full build.
03
Build
Design and engineering in one pass. Accessible, fast, and ready for real traffic.
04
Launch & care
Deploy, monitor, and keep it updated. Hosting stays with the person who built it.
04
Frederico Andrade
Software engineer. He builds with React, Ruby on Rails, AWS, and practical AI integrations, and works as an engineer at InvoiceXpress.
Before software, he was an air traffic controller — work where a sloppy system is not a theoretical problem. He is also a musician.
He is based in Lisbon and works with clients in the United States, including Florida businesses that need a site as considered as the company behind it.
Built by And is his studio for that work: rebrands, hosting, and the security and performance that should ship with the site. No certifications are claimed here.
Practice
React, Rails, AWS, and practical AI integrations
Now
Software engineer at InvoiceXpress
Before software
Air traffic controller
Also
Musician
Where
Lisbon, working with US clients
05
Get a free site snapshot
Send the URL and a few lines about the business. I will reply with what I would change. Contact for a quote — fees are not listed on this site.